Dec 20

NAMA Online Marketing Special Interest Group

Prep your career for the new economy with some help from our Online Marketing SIG.New roles are evolving that are a hybrid of marketing and technology, and more than ever even classic marketing roles often demand a greater degree of technical savvy.

We’ve pulled together a panel of bright, fun, accomplished local all-stars who blur the lines between marketing and technology to talk about emerging needs for cross-disciplinary communication, new opportunities in the job market and more. It’s going to be a lively discussion with plenty of great insights… and probably quite a bit of humor, too.

Come network, share and learn Wednesday, January 12th, during our no-cost discussion at E|SPACES, 4322 Harding Pike #417 — the same building as Publix in Belle Meade.  (Parking is in the garage under the building as well as in front.)

6:00 – 6:30 registration and networking

6:30 – 6:45 announcements

6:45 – 7:30 panel discussion and Q&A

Panel includes:

  • Ben Bredesen, VP of Marketing for Qualifacts, a provider of electronic health record and management systems for behaviorial health and human service providers.
  • Erick Goss, Co-Managing Partner of Creative Trust Media.  The company develops media for artists and producers such as Steven Curtis Chapman, Third Day and veteran producer Brown Bannister.
  • Michael McCamish, Director of Websites at Gaylord Entertainment Co.  The leading hotel and entertainment company operates Gaylord Hotels and entertainment venues such as the Grand Ole Opry.
  • Kissy Black, Owner/PR professional of Lotos Nile Marketing, provider of full-service PR and marketing services with music industry client experience.
  • Dave Delaney, Social Media Coordinator at Griffin Technology.  Delaney creates social media and event marketing at Griffin Technology along with serving as a community enthusiast for all things involving social media.

Justin Davis of Madera Labs, a user experience company that helps deliver killer websites, kiosks, mobile apps and touchscreens devices, will moderate what should be an thought-provoking discussion.

Posted by admin

Share this post

ShareThis

Filed under Events

Tagged with:

User Comments

Dave Delaney - 2011-01-18 16:22:30

Thanks for holding the NAMA event there. It's a beautiful space! http://www.davemadethat.com/2011/01/18/marketing-over-coffee/

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Dec 20

Nashville League of Women Voters

Posted by admin

Share this post

ShareThis

Filed under Events

Tagged with:

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Dec 7

Where Is My Contract And What Does It Say?

Contract management services can help companies save time and money by insightful and timely access to key provisions.

By: Michael Berman, JD

So you need to pull the lease agreement, the client contract, phone agreement, software license, marketing agreement, etc. The number of agreements involved in running and operating a business continue to explode. According to the institute for Supply Management, 70% of all business to business transactions require a signed agreement.

Do you know where all your contracts are?  Do you know the terms of these agreements? If you answered no, then you are like most companies. In fact, 71 percent of companies surveyed by the Journal of Contract Management could not even find at least 10 percent of their contracts.

If you can’t find the agreement, then your company has no idea what your obligations are or how much money is owed or at stake. Your company could be unknowingly violating contractual provisions, which can damage your business reputation, incur lawsuits, and other damages.  More specifically, your company can quickly become obligated for services that are no longer needed because the lease on the copier was automatically extended or the software license renewed. Most companies try to solve these issues by the most expensive means possible, by assigning additional personnel to manage the terms of the agreement. However, there are more cost effective means for solving these problems.

There are many different software packages that claim to help with contract management that range in price and complexity.  Most contract management software packages provide a storage area for contracts to help you locate these agreements. Unfortunately, shared storage is only part of the solution. The features needed:

  • Allow you to search for contracts based upon criteria that is important to your company
  • Provide the ability to create reports based on key contract terms
  • Email reminders of key dates and important terms
  • Implementation of your agreements on the system

By having searchable criteria, your company can quickly find key business and drastically reduce the amount of time needed to find the relevant information.  These time-saving features are amplified by the ability to generate custom reports. For example, how long would it take to generate a report on which vendors can increase price next year? With an automated system, the answer is a few seconds or clicks away.

However, email reminders of key dates and important terms create an even greater value because they deliver information on a timely basis to prevent unwanted renewals, price increases, warranty expiration, and other items that can directly improve your company’s financial performance.

How much time will this take? We all know that time and money are the two most precious resources that our companies have. Most companies are reluctant to obtain a contract management system, because of the enormous amount of time needed to get their information in these systems. However, there are companies that will implement your contracts on to a contract management system, which drastically reduces the internal cost of implementation.

Business owners are often unaware of the fine print and the monetary effect it can have on their enterprise. However, the right contract management system can alleviate risk and remind each organization to take advantage of key terms to improve profitability.

Posted by admin

Share this post

ShareThis

Filed under Guest Blogger

Tagged with:

User Comments

Tom Haverford - 2011-01-07 15:24:19

Great article.

Calvin Froedge - 2011-01-16 00:41:56

Great points! A contract is always an extremely effective way to mitigate risk and ensure all parties are on the same page.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Dec 7

Meet the Press: To Pitch or Not to Pitch

What: Meet the Press: To Pitch or Not to Pitch from MEPR
When: Tuesday, December 14, 2010 6:00 PM – 8:00 PM
Where: ESpaces 4322 Harding Pike Suite 417 Nashville, TN 37205
Contact info: phone: 615.777.8514 email: info@espaces.com

The event will begin with a panel of producers, news directors, and editors on how, when, and what to pitch. We will then enjoy a mixer, joined by the American Marketing Association. This event is for PR and Media Professionals only. To RSVP, click here or email MEPR for more information.

This event is sponsored by The MEPR Agency, NABJ Nashville, and Nashville PR Flacks.

Posted by admin

Share this post

ShareThis

Filed under Events

Tagged with:

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>