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The Road to Success: How Local Startup Company Checkd.in Paved Their Way The Road to Success: How Local Startup Company Checkd.in Paved Their Way

By Casey Briody on August 7, 2014

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One of the greatest things about working in a shared office space is being able to witness bright minds plant a seed and watch it grow, something that Nashville is seeing a lot of these days. For those of you who were not able to join us last Thursday and indulge in the delicious spread Puffy Muffin prepared, our former member Nick Yaeger stopped in to share his road to success. Nick is the CEO of Checkd.in, a local company that specializes in the world of data marketing. The company most recently won Steve Case’s Rise of the Rest competition here in Nashville.

Achieving Work Life Balance Achieving Work Life Balance

By Casey Briody on June 18, 2014

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Today many people struggle managing work life balance in order to make the deadline, advance, or because they simply enjoy what they do. Whatever the reasoning may be, it is possible to balance your home and work life. Entrepreneurs especially feel the pain of overworking themselves in order to make their dreams a reality. Many will do whatever it takes to build their business, something Dr. Jeff Cornwall can relate to.

TAGS: EntrepreneursJeff Cornwall

Health Reform Update with Alex Tolbert Health Reform Update with Alex Tolbert

By Casey Briody on June 11, 2014

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Alex Tolbert, founder of Bernard Health joined the Williamson County Chamber of Commerce and business leaders at E|SPACES Cool Springs this past Friday to share an update on health reform. Alex Tolbert gave the rundown on what’s to come in the world of healthcare and how individuals can benefit from the current healthcare opportunities.

TAGS: Business StrategyHealthcare

The End of Windows XP As We Know It The End of Windows XP As We Know It

By Jacob Brown on May 12, 2014

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To begin, I felt it important to take a moment of silence and recognize the end of an era: Microsoft has officially pulled the plug on the ever-loved Windows XP operating system. Well, to be accurate, Microsoft has stopped support for Windows XP. This means that all you faithful XP users can frolic into the Fields of Elysia evermore, living on in the ignorance and bliss of the 13-year old operating system . . . at least until the XPocalypse occurs.

TAGS: Technology

E|SPACES Cool Springs Presents Talk By TechnologyAdvice CEO E|SPACES Cool Springs Presents Talk By TechnologyAdvice CEO

By Kelsy Harms on May 6, 2014

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“It’s a risk not to take a risk.” Rob Bellenfant, CEO of TechnologyAdvice, shared with a room full of Franklin business leaders and entrepreneurs last Friday at E|SPACES Cool Springs. He started his first entrepreneurial venture at age 7 and has since purchased five businesses off eBay. The first four failed, but the fifth has morphed into what has successfully become TechnologyAdvice based in Brentwood.

TAGS: Business StrategyMeeting Space Nashville

E|SPACES Announces New CEO E|SPACES Announces New CEO

By Kelsy Harms on February 24, 2014

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E|SPACES has announced the selection of Jon Pirtle as the company’s new chief executive officer, effective immediately. Pirtle joins the company after serving as vice president of Grand Avenue Transportation.

Five Basic SEO Principles – Keep It Simple Five Basic SEO Principles – Keep It Simple

By Paul Hickey on February 18, 2014

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Recently, I heard the quote – “if you don’t like change, you’ll like being irrelevant even less.” Sorry, I can’t remember who’s quote that is – if you know – tweet at me @cabedge please. While I can’t take credit for the awesome words of wisdom, I can assure you’re they’re extremely applicable to whatever your business is trying to accomplish. Keeping it really simple: it’s easy to want to ignore SEO and the basic Organic and Paid Search principles that go into building and managing every successful website.

TAGS: Business StrategyMarketingSmall Business SEO Series

Stop Guessing and Arguing Over What to Say on Your Website Stop Guessing and Arguing Over What to Say on Your Website

By Paul Hickey on January 29, 2014

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Trust me when I tell you that I’m smack dab in the middle of at least 5-6 conversations every week regarding what headline copy, imagery and color of buttons will be used on a website that won’t launch until at least 2-3 months from the date in which the conversation is taking place. I don’t blame companies or partners of ours for wanting to get it right and present the most effective user experience for their web visitors, but consistently there is one thing missing – a lack of conversation about the real answer to the question.

Let’s just A/B test.

TAGS: MarketingSmall Business SEO Series